1. Introduction
Balkrishna Enterprise ("we," "us," "our," or "the Company") operates the Word Search Puzzle mobile application ("App," "Game," or "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App.
By downloading, installing, or using our App, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not use the App.
2. Information We Collect
2.1 Information You Provide Directly
- Account Information: When you sign in using Google Sign-In, we receive your Google display name, email address, and profile picture URL.
- Guest Accounts: When you use our App as a guest, we generate an anonymous user identifier. No personal information is required.
2.2 Information Collected Automatically
- Game Progress Data: Levels completed, stars earned, coins earned, scores, hints used, and gameplay statistics stored in Firebase Firestore.
- Device Information: Device type, operating system version, unique device identifiers (including Android Advertising ID), screen resolution, and language settings.
- Usage Data: App interactions, session duration, screens viewed, features used, and in-app events.
- Log Data: Crash reports, performance diagnostics, error logs, IP address (processed ephemerally for geolocation, then discarded), and system activity logs.
- Advertising Data: Ad interaction data (impressions, clicks, views) collected through Google AdMob for serving and measuring advertisements.
2.3 Information Collected by Third-Party SDKs
| Service |
Data Collected |
Purpose |
| Firebase Authentication |
Email, name, profile photo, user ID |
User login & account management |
| Firebase Firestore |
Game progress, settings, user ID |
Cloud save & data sync |
| Google AdMob |
Advertising ID, device info, ad interactions, approximate location |
Serving & measuring advertisements |
| Google Play Billing |
Purchase history, transaction ID |
In-app purchases |
3. How We Use Your Information
- Provide and maintain the App: Authenticate users, save game progress, synchronize data across devices.
- Improve the App: Analyze usage patterns, diagnose bugs, optimize performance, develop new features.
- Serve Advertisements: Display personalized and non-personalized ads through Google AdMob.
- Process Transactions: Complete in-app purchases such as "Remove Ads" or coin/hint packs.
- Communication: Respond to inquiries and provide support when contacted via email.
- Legal Compliance: Comply with applicable laws, regulations, and legal processes.
4. Advertising
Our App displays advertisements through Google AdMob. AdMob may use your Advertising ID and device information to serve personalized ads based on your interests.
Your Ad Choices:
• Opt out of personalized advertising: Android Settings → Google → Ads → "Opt out of Ads Personalization"
• Purchase "Remove Ads" in-app upgrade to disable all advertisements
• Even with personalized ads disabled, you may still see non-personalized ads
5. Data Storage and Security
- Game data is stored on Google Firebase servers (Firestore) secured with industry-standard encryption (TLS in transit, AES-256 at rest).
- Local data is stored on your device using standard application storage.
- We implement appropriate technical and organizational measures to protect your data.
Important: No method of transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
6. Data Retention
- Account Data: Retained as long as your account is active or as needed to provide services.
- Game Progress: Retained until you delete your account or request data deletion.
- Analytics Data: Retained in aggregated, anonymized form for up to 14 months.
- Upon deletion request: We will delete or anonymize your personal data within 30 days.
7. Data Sharing and Disclosure
We do NOT sell your personal data.
We may share data only in the following circumstances:
- Service Providers: With Firebase (Google) for authentication, cloud storage, and analytics. With Google AdMob for advertising.
- Legal Requirements: When required by law, regulation, or legal process.
- Business Transfers: In connection with a merger, acquisition, or sale of assets.
- With Your Consent: For purposes not described in this policy, only with your explicit consent.
8. Children's Privacy (COPPA Compliance)
Our App is rated for General Audiences and is not specifically directed at children under 13.
- We do not knowingly collect personal information from children under 13 years of age.
- If we discover that we have inadvertently collected personal data from a child under 13, we will delete such information promptly.
- Parents or guardians who believe their child has provided personal information to us should contact us at balkrishnagames@gmail.com.
- For users identified as minors, personalized advertising is disabled.
9. Your Rights
All Users:
- Access: Request a copy of the personal data we hold about you.
- Deletion: Request deletion of your personal data and game progress.
- Correction: Request correction of inaccurate personal data.
- Opt-Out: Opt out of personalized advertising via device settings.
European Economic Area (EEA) / UK Residents (GDPR):
- Right to data portability
- Right to restrict processing
- Right to object to processing
- Right to withdraw consent at any time
- Right to lodge a complaint with a supervisory authority
California Residents (CCPA/CPRA):
- Right to know what personal data is collected, used, and shared
- Right to delete personal data
- Right to opt out of sale of personal data (we do not sell personal data)
- Right to non-discrimination for exercising your rights
How to Exercise Your Rights:
Contact us at balkrishnagames@gmail.com with your request. We will respond within 30 days.
10. Data Deletion Requests
To request deletion of your data:
- Send an email to balkrishnagames@gmail.com
- Include "DATA DELETION REQUEST" in the subject line
- Provide your Google account email used to sign in (if applicable)
- We will process your request within 30 days
11. International Data Transfers
Your data may be transferred to, and processed in, countries other than your country of residence (including the United States, where Google's servers are located). By using the App, you consent to this transfer.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page and within the App. The "Last Updated" date at the top reflects the most recent revision.